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Still saying no to Reddit?
The big news this week was that Reddit users were working together to upend a number of hedge funds by buying stocks in GameStop, and driving the value up dramatically.
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Sarah Przybylak
January 29, 2021
7 min
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The future of business? Highlights from WIRED Smarter 2019
Last week Earnest headed over to WIRED Smarter – a one-day event exploring the future of business. Here’s what we learnt:
News
5 min
Not all stats make you smarter
If you work in influencer marketing, you may have had a bit of a Halloween scare today when you read this headline:
B2B Insights
4 min
Crunching the search marketing numbers
With the B2B buying journey increasingly occurring online, it’s more important than ever to have a strong search presence.
Crunching The Numbers
6 min
Flipping the fintech script
Why US fintech disruptors need to take notice of established financial services brands.
B2B Insights
4 min
2020 & Beyond Predictions: the lowdown from CCS Insight’s annual event on the future of tech
Last week CCS Insight hosted its annual predictions event – exploring the current and future trends in technology.
B2B Insights
6 min
Get out from behind your computer
I don’t profess to like the man who pulls the puppet strings of the people leading our country but, very occasionally, Dominic Cummings does give good advice.
B2B Insights
5 min
Doctors – the original hot dog influencers
This summer we got into a bit of a routine. Every Saturday, after a long week at Manhattan's B2B coalface in Earnezt HQ, we would hop on the subway down to Coney Island.
B2B Insights
4 min
Who is powering your Summer holiday?
Last month, our usually boisterous office was much quieter than usual because, like a lot of other offices across London, it was peak time for people to go on holiday.
Inspiration
6 min
Crunching the digital display numbers
Digital advertising shows no sign of slowing down.
Crunching The Numbers
5 min
Reading the B2B signs with semiotics
Did you know that gifting a clock or a watch in China is considered bad luck? Or that the ‘devil horns’ hand gesture you see at US rock concerts is used in Argentina & Italy to mock a man whose partner has cheated on him?
B2B Insights
4 min
Should we protect the commuter paper?
It wasn’t until I asked someone where I could get my hands on a physical copy of Time Out New York that I realized – nobody reads papers on the subway. Not a soul.
B2B Insights
3 min
Come together, right now, over SME
Whenever we talk to large organisations about our Think Small programme and offer advice on marketing to small businesses, we're always asked the same question: ‘If you only had the budget to do one thing to attract a small business owner, what would it be?’
B2B Insights
3 min
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